MethodWorx’s Event-Stream provided PizzaExpress with a technically robust and flexible solution. By capturing every customer interaction via digital channels, Event-Stream offers detailed insights for analysis and campaign deployment. This enables sophisticated behaviour analysis, allowing PizzaExpress to build targeted campaigns addressing different customer subsets.
The solution significantly boosts agility and productivity by eliminating manual campaigns and enabling the creation of thousands of customer segments. Moreover, PizzaExpress leverages Event-Stream for productive discussions with marketing partners and data-driven strategic planning. They now deploy fifty times more marketing campaigns and witnessed a 200% improvement in the birthday voucher campaign.
Phone: 0845 1630796
Email: sales@methodworx.com
MethodWorx Ltd
Creative Studios
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Farnham
GU10 1PL
